The first element of charisma is Presence
Presence, as used here, refers to the quality of commanding respectful attention.
To further define presence, think of it more specifically as how you carry yourself. Picture a Lotus in a parking lot of Fords. The Lotus stands alone - as an Italian sports car, it's sleek and stylishly detailed compared to the conservative and boring Fords. It's not moving, it's not talking - it's not doing a thing and yet you've taken notice of it because of its detailed features. That is presence.
So what do you need to do create presence?
The following steps will get you will on your way:
Image is Everything: So Pay Attention to Detail
Dress in a style that is considered fashionable. Wear clothes that will get you compliments. You care about your image and it shows.
Your hair should be clean-cut and matching with current "GQ" styles. And yes, keep your face clean-shaven - this reflects youth. Your complexion should be healthy - Tan, but not too much. Your posture should make you appear to be confident and at ease with your surroundings.
Flaunt a sincere, friendly smile at strategic intervals (but don't over do it - learn to read when it is called for, and when it's not).
A sincere, friendly smile is a strong weapon. It breaks the ice, tears down people's walls, automatically paints you as a person of high self-esteem and confidence.
What is your mind set? You are in a situation that requires a strong focus on tact and diplomacy. Meaning, knowing when to speak, and what to say when you speak, knowing when not to speak, and knowing how to carry yourself throughout.
How do your eyes follow the crowd? As if you're disinterested (meaning, you're not paying too much attention to any one person) - and that's because you feel that their is nobody worthy of your attention. In other words, you're never "star-struck" because you are the star. In the end, you're goal is to give off the impression that you're a prestigious person accustomed to ranking high in social circles - not even the blonde-bombshell walking by can shake this poise. You may cast a glance, but you're to prestigious to stare. *People around you WILL notice this and subconsciously decide that you ARE a person of prestige.
In a world where most people lack a high level of self-respect, it is easy to stand out when you have it and it shows. And if you don't have a high level of self-respect (again, like most), then fake it. Take note - the trick to faking it is to fake it with sincerity (this will be repeated further along).
By themselves, these simple details regarding a positive, prestigious self-image don't accomplish much, but when packaged together they merge for great effect. And now you've created "presence."
For the most part, how you are regarded by others is how people you come into contact with will regard you. But if they don't know you from Adam, if you're a complete stranger to them, then they will subconsciously prejudge you and form an early opinion of you before EVEN MEETING YOU.
It is human instinct to look for patterns in the world around us. It is psychological, it is subconscious. We relate the situations we're presented with based on our passed experiences.
When creating an aura of charisma, you're using this instinct to your advantage (which most people can't control because they're unaware that it is something happening in their subconscious).
Here's an analogy:
If you look like a thug, you'll be prejudged as probably being a thug. If you look like your gay, you'll be prejudged as probably being gay. And if you look like a charismatic person used to respect and even admiration, you will be prejudged as a person who is probably charismatic and worthy of respect and even admiration.
Once you've been prejudged, it's that much easier to create the effect that you're after. Notice that we used the word "probably" in the above paragraph? We use the word "probably" to represent the other person's expectations. This is what he or she expects. And because they expect it, now it's that much easier to give it to them.
Many elements make up charisma; presence is but one. Most people don't understand the charismatic persona and can only assume that it comes naturally to some people. Maybe for a very rare and select few. For the rest of us, it is an acquired art - something that we practice in our daily encounters with others until it is developed over time.
Charisma opens many doors and will get you into many places otherwise far off limits. It is a very influential tool when you want something. Of the three arts we go over, Charisma is the most powerful. We discuss it in-depth first because the other two arts require it to be truly effective (interestingly, charisma, and how it applies to meeting and dating women, is overlooked in even the most popular self-help books on the current market.)